Quote:
Originally Posted by dcg9381
So we have an association of RV dealers giving an award to the largest RV manufacturer in the US?
Isn't this a bit like a car dealer giving Chevy an award for being easy to creating products that are easy to sell?
"This includes best-selling, innovative products, responsive back-end support, and marketing and communications that deliver more qualified buyers."
I'd love to see a consumer-based satisfaction award.
I take little stock in such an award other than it being good for a press release.
|
RVDA is a national organization composed of the "closest consumer" to the recreational vehicle manufacturers, the dealer. Yes, dealers are "consumers" in that they initially buy the products they sell to us and then have to "deal with the manufacturers" every time we return to the dealership. Every dealer in the US and Canada is very likely to have far more "encounters" with the RV industry manufacturers than any owner would have.
Think of it much like "Ralph Nader" in the RV world. Yes, they make a profit from RV's, but they aren't "bought and paid for" by Keystone, Heartland, Airstream or ???.
It's more like the AMA or ANA recognizing a hospital for a "low infection rate" rather than that hospital's janitorial staff (who work for the hospital) buying a plaque that says it's the "cleanest hospital in town".....
Here's a website to find information about just what the RVDA is and does:
http://www.rvda.org/